5 Proven Strategies to Create Irresistible Website Content
5 Proven Strategies to Create Irresistible Website Content
Copywriting
How to Channel Your Best Writing Voice
Can you remember the last time you were totally lost in a great book, a blog post or an article? Can you still feel the rush of excitement you felt while you read the piece? The thrill. The emotions! The anticipation! Great writing is laced with personality. It’s also concise. Great writing is in the …
7 Steps to Master the Art of Persuasion
In our world, sales have become an integral part of life. You don’t have to be a business owner to sell or master the art of persuasion. You can persuade your friends to watch the latest episode of Orange is the New Black (+ you totally should) or rave about that new vegan coffee shop …
The A to Z of Copywriting
A is for… Adjectives If you want to engage readers and get them to take a closer look at your business try to limit the amount of adjectives (describing words) you use in your copy, because they weaken the impact of your words. Adjectives can stylishly enhance your copy (see what I did just now?), but when …
Say It With Love in 9 Steps
The French are onto something! They’ve got this whole love thang sussed, almost to perfection. I mean who doesn’t swoon over the thought of sipping a cup of café crème in a Parisienne bistro, while penning their feelings into a journal, and watching tourists create digital + real-life memories in front of the Eiffel Tower? Paris… widely known …
3 Email Scripts to Get the Attention of an Online Star
Have you ever wanted to reach out to your favourite online marketing rock star? Maybe you wanted to get their attention to say hello, or you felt like reaching out to them to have some of their success rub off on you? Well, now you can. Here’s how to get the attention of a marketing …
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How to Write a Seductive Work With Me Page
Do you feel like sassing up your brand persona? Do you want to dig deep into your word-smithing temptress, to lace your Work With Me page with your irresistible personality? OH yeah baby! Stick around and I’ll show you right now how to add more drip-teasing syllables, spellbinding words, and sultry emotions …
25 Words to Pack in Your Suitcase…
Stuck for words? You’ve got the idea… you’ve agonised over the approach… and you’ve finally cleared some time in your schedule to sit down and write a love letter for your tribe – but – the words fail you. You’ve assembled the research material, interviewed your dream clients, and you’re keen to get this new …
5 Ways to Declutter your Wordrobe
Every January, business owners across the globe start their year with new resolutions, new plans, and new dreams. Will this be the year you’re going to hit the 6-figure mark? Will you make it to millionaire? Will you finally launch that passion business of yours? You dream, plan, launch, market + …
Manifest(o) Your Dream Clients
Do you want more dream clients? Sure you do. Who wouldn’t, right? There’s a simple solution to helping you that. Create a MANIFESTO. A manifesto is a public declaration of what makes you tick. It’s a powerful statement that shows your community who you really are. It showcases your …